All work

Product leadership & strategy

Fidelity Spire

I helped lead product strategy for Fidelity Spire, including key aspects of design and development. This separately-branded app targeted novice investors through simpler research and trading, goal-based investing, and tools and education tailored to each customer’s needs.

Role
Product Leadership, Product Strategy
Dates
2020 launch
Fidelity Spire provisional screen: assets and progress toward savings goals
Fidelity Spire decision tool: comparing the impact of contributions toward different goals
Tracking goals & exploring tradeoffs
Fidelity Spire provisional screen: assets and progress toward savings goals
Tracking assets & goals
Fidelity Spire decision tool: comparing the impact of contributions toward different goals
Goal-based decision tool
Fidelity Spire welcome screen introducing investing and trading, with login and signup options
Welcome · Invest and trade
Fidelity Spire account selection showing managed investing and cash management options
Choosing an account
Fidelity Spire mobile check deposit with IRA rollover options and demo account values
Mobile check deposit · Demo account
Fidelity Spire listed in the App Store Finance category under Apps We Love
App Store · Apps We Love
Fidelity Spire provisional screen: emergency-fund promotion over the goal tracking experience
In-app promotion
Fidelity Spire trading advertisement presented as an angled card
Trading promotion
Next project

Fidelity Go+ mobile